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SF Weekly loses Warfield Theater sign

The owners of San Francisco’s historic Warfield Theater have succeeded in removing the “SF Weekly” from the theater’s name and marquee. Bill Graham Presents (BGP), a unit of Clear Channel Communications, has leased the 84-year-old concert hall on Market Street since 1978. Last June, BGP renamed the theater the “SF Weekly Warfield” as part of a three-year promotional agreement with the newspaper. In October, the owners of the theater sued, saying they had the sole right to name the theater. Under a settlement, the SF Weekly’s name and its sign on the marquee will be taken down, according to reports in the Chronicle and Bay Guardian. The SF Weekly is part of the Village Voice Media chain of alt weeklies, and the legal newspaper the San Francisco Daily Journal noted that the Warfield victory “has resonated in a city known for its anticorporate sentiment.” (Photo by Josh Miller/www.jambase.com)

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