Phil Anschutz, the billionaire railroad-telephone-oil tycoon, will expand the concept of the San Francisco Examiner to Baltimore tomorrow (April 5), with a free daily in bright red newspaper boxes that has the slogan “a second opinion.” The Baltimore Sun reports that it has increased the news content of its Maryland section by 30 percent due to the expected competition. In addition, the Sun reports losing some of its ad people to the start-up. [WSJ: Advertiser doubts Baltimore Sun will lose many subscribers] [AP: New Examiner faces challenges] [WJZ-TV (CBS): Examiner promises shorter stories, more stories, more local news] [WBAL-TV (NBC): Examiner targets affluent households] [BizJournals: Examiner spends $2 million to promote launch]
SF Examiner's sister to be born tomorrow
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