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New news director brings predictable change

Mitchell

KNTV NBC Bay Area has a new news director, Jonathan Mitchell, from KHQ Spokane and, earlier, WNWO-TV, Toledo. Media blogger Rich Lieberman quotes one veteran in the San Jose newsroom as saying, “The new guy seems fine, but he’s very young and already requiring walk-and-talk standups, etc. We go through this every time someone new comes — somehow if we’re not sitting down, the ratings will go up. 😉 It’s not a big deal, but it’s just so predictable.” (Photo from Rick Gevers’ News Director List)

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