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KQED restructures management

John Boland (pictured), who became president and chief executive of KQED parent Northern California Public Broadcasting (NCPB), has announced a management restructuring that puts more people under his direct control.

The press release didn’t suggest anybody was sacked or demoted. Instead, the heads of the radio, TV and educational operations will become “senior content managers” who will now report directly to Boland.

The three senior content managers are Jo Anne Wallace, vice president and general manager, KQED Public Radio; Michael Isip, vice president, television; and Tim Olson, vice president, digital media and education.

From now on, chief financial officer Mitzie Kelley and chief development officer Traci Eckels will also report to Boland, the statement said. Kelley, who had been serving as interim CFO since September, will hold the position permanently.

Marketing chief Don Derheim has been promoted to executive vice president and chief operating officer, and will also report directly to Boland. Derheim, a 19-year veteran at KQED, will oversee membership, marketing, communications, technology, HR and legal.

William Lowery has been promoted to general counsel and corporate secretary. Lowery has served in this role on an interim basis since March.

Steve Welch, currently vice president, engineering and technology, becomes chief technology officer, reflecting the expanding importance technology plays in public media.

Boland, who returned to NCPB after a stint as PBS’s first chief content officer, said he was asked by the board of directors to “focus particular attention on content and related services, community engagement, and fundraising.”

No word in the press release about what the nonprofit NCPB will pay these people, but the organization’s most recent IRS 990 available (for the year 2007) showed that Durheim, then vp of marketing, was paid $261,147 plus $27,795 in benefits for a total of $288,942. He was the second highest paid NCPB employee that year. Nonprofits are required to list the salaries of their top five paid employees in Form 990, which is a public document.

The highest-paid employee that year, then-chief content officer Linda O’Bryon, received $282,360 in compensation and $28,942 in benefits for a total of $311,302.

Traci Eckels, vp of development, received a total of $198,417 in salary and benefits; Steve Welch, vp of operations and engineering, got $177,663, and KQED-FM general manager Jo Anne Wallace got $190,125.

The 2007 IRS report said NCPB had 232 employees who made over $50,000 a year.

NCPB listed $64.5 million in revenue and $62.0 million in expenses in the 2007 report.

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