The owner of the Orange County Register, Freedom Communications Inc., plans to launch its latest venture, the Los Angeles Register, on April 16.

AP reports that the new publication is part of an ambitious expansion driven by Aaron Kushner and Eric Spitz, who bought Freedom in 2012. The pair bulked up on newsroom staff at the Orange County Register, launched a new daily newspaper in Long Beach in August and bought the Press-Enterprise in Riverside in October.

Freedom said that the “community building” newspaper will cost $1.50 on weekdays and $2 on Saturday and Sunday and be distributed at 7,500 locations around Los Angeles County. That’s roughly the same price as the Times.

Freedom also said it will launch more than a dozen monthly newspapers serving specific towns along the coast and as far east as Pomona, about 30 miles from Los Angeles. It said details on the monthlies will be available in the coming weeks.