Karen Nolan, the opinion page editor at The Reporter in Vacaville, says in this column that the new manager of her paper’s owner, MediaNews, is on the right track when it comes to becoming a digital content provider. “Yes, we still have to serve our loyal readers who want a paper product at the breakfast table. But if we expect to be in business 20 or 30 years from now, we have to start serving the Internet generation’s needs, too.
The Chronicle’s circulation fell by 25.8% in the past year. Of the nation’s 25 largest newspapers, the Chron reported the largest percentage decrease. The Chron’s daily circulation now stands at 251,782, down from 339,430 a year ago. Sales of the Chron’s Sunday edition fell by 22.9%, to 306,705. In one year, the Chron lost 87,648 daily customers and 91,411 Sunday customers. The figures are from the Audit Bureau of Circulation’s FAS-FAX reports, which were released today. In San Jose, the